August 1, 2016
UX Researcher, Strategist, and Author
He's obsessed with getting into his users' minds.
Victor Yocco is a UX researcher and strategist. His objective is to bring the voice of the user to the table when he makes design and strategy decisions, and he does it quite well.
In addition to his UX work, Victor is an author and speaker. He is the author of the book Design for the Mind, as well as a featured writer for several publications. He enjoys speaking on a wide range of topics, from the psychology behind great design to reducing the abuse of alcohol in the design and tech industry.
You can follow him on Twitter here.
In this episode, we discuss:
- UX
- The joys of parenthood
- Alcohol in the workplace
- What it's like writing a book
MENTIONED IN THIS EPISODE
- The Busy Creator
- EY Intuitive
- IA Summit
- UXPA
- Big Design in Dallas
- Full Stack in Toronto
- Design for the Mind - DISCOUNT CODE: "YOCCOPPC"
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Our theme music is a track from Kazi Jo called, "Matchbox Girl."